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Fairtrade Fortnight

Each year for two weeks over February and March, Fairtrade puts a spotlight on trade through our Fairtrade Fortnight campaign. Together with the Fairtrade farmers and workers, and campaigners up and down the country, we highlight the difference fair trade can make to lives and communities.

What is Fairtrade?

Fairtrade is about better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing world. By requiring companies to pay sustainable prices (which must never fall lower than the market price), Fairtrade addresses the injustices of conventional trade, which traditionally discriminates against the poorest, weakest producers. It enables them to improve their position and have more control over their lives. With Fairtrade you have the power to change the world every day. With simple shopping choices you can get farmers a better deal. And that means they can make their own decisions, control their future and lead the dignified life everyone deserves.

Using the FAIRTRADE Mark

Whether you are a Fairtrade supporter, or a business, there are important things to know about how the FAIRTRADE Mark can be used.

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