Overview
Source and sell ethically and responsibly
Canadians are increasingly expecting companies to source their products responsibly, with third-party independent certification being the most trusted way for them to easily identify such products on the grocery store shelf. Fairtrade’s best-in-class Standards, highly-recognized label, and strong support for businesses make us the ideal partner to strengthen your sustainability claims.

We Are A
Licensee

We Are A
Licensee
Are you an existing Fairtrade Canada licensee partner looking for business support?
- Use Connect to register products and artwork or quarterly sales reports
- Contact your Account Manager
- Discover how we can support your business
- Read impact stories and producer profiles
- Where do my license fees go?
- POS & other materials
- Business Documents
- Campaigns
- Fair Trade Programs
- Product Launch Form
- Connection Newsletter Sign-up

We Are A
Brand

We Are A
Brand
Whether you currently source fair trade products and want to use the FAIRTRADE Mark, or whether you need help sourcing Fairtrade, we are here to help. You must be licensed by Fairtrade Canada to use the FAIRTRADE Mark.

We Are A
Small Roaster

We Are A
Small Roaster
We have a program just for you – Know The Source – an easy way for you to commit to Fairtrade coffee sourcing and promote it to your customers.

We Are A
Customer Service Business

We Are A
Customer Service Business
If you are a retail store, food-service provider, airline or other consumer-facing business, your customers are looking to you to source products responsibly.

We Are A
Trader

We Are A
Trader
If you want to import Fairtrade commodities to sell to manufacturers, you need to be certified by FLOCERT, the independent certification body of Fairtrade.

We Are A
Workplace

We Are A
Workplace
Did you know that by providing Fairtrade products to your employees and visitors you can be designated as a Fair Trade Workplace. This is a valuable tool in your corporate social responsibility program.
Our Commitment
Why Partner with Fairtrade?
We’re the world’s most trusted and recognised ethical mark with 25 years of experience in delivering real change to producer livelihoods. We work with hundreds of businesses, from retailers and global brands to small businesses. Our team of experts offers services going beyond certification, from developing a sustainable supply chain strategy, to resolving challenges within your supply chain, to helping you communicate about your sustainability commitments.
Fairtrade is Trusted by Consumers

Strong Mark Recognition
80% of Canadians who have seen the FAIRTRADE Mark trust it as an independent ethical certification label.

Trusted Products
More than 70% of Canadians who buy Fairtrade certified products would recommend them to others.

Strong Sales
Fairtrade coffee and bananas sales growth outperformed both conventional and organic equivalents.

In Touch With Consumers
Half of Canadians said that fair trade reflects their personal values.
Fairtrade is good for people and planet

Economic
Producers are business people too – through Fairtrade they can earn sustainable incomes and invest for the future.

Social
Producers co-own Fairtrade, and by working together are empowered to make real change in their communities.

Environmental
Our rigorous Standards protect natural resources, prohibit the use of GMOs, and support adaptation to a changing climate.
Most trusted fair trade label
![]() | ||||
Premiums paid to farmers and workers | ||||
Country offices worldwide | 32 | 1 | 10 | 20 |
50% producer ownership | ||||
35% of license fees invested in producer networks and programs | ||||
Accepted by Fair Trade Programs in Canada | ||||
Full member of ISEAL – the global alliance for credible sustainability standards |
Join these other great brands

How to use the Fairtrade Mark
The FAIRTRADE Mark is the symbol of our system, but what happens behind the scenes as a product with the Mark travels from the producer to the consumer?

Getting Fairtrade Certified
Get Fairtrade Certified in Four Easy Steps! Contact our team It starts by getting in touch! We will work with…

Business Resources
As a Fairtrade Canada licensee you have access to strong account management, powerful business tools, and free promotional materials.

Ready to Get Fairtrade Certified?
We’re in this together. Get in touch with the Fairtrade Canada team and we’ll work with you to better understand your business, your specific needs, and help you create a plan for getting certified.